2020 : EVERYDAY BEST is a project that aims to create garments that balance fashion and function in design with particular reference to classic sportswear. Classic sportswear shows a perfect of balance of function and fashion. It is rooted in usability & durability and includes appealing fabrication & detailing which continue to be reinterpreted in contemporary fashion contexts. This collection is comprised of twenty pieces, sixteen garments and four accessories. All items can be added to both female and male wardrobes as basics and special pieces.
EVERYDAY BEST is sustainable. Consumption habits that are associated with EVERYDAY BEST encourage the wearer to value both the functionality, longevity and uniqueness of each piece. All pieces take inspiration from a sporting context including sporting fields, uniforms & team branding. Materials have been sourced in a sustainable way, either using deadstock fabrics, upcycled textiles or sports equipment. The everyday is the function, the best is the fashion, its EVERYDAY BEST.